“The Floating Pier” is a unique sales gallery building designed by Tomas of the Nordic Office of Architecture. Located next to Elephant Lake Wetland Park, which epitomizes the natural landscape of Nanchang, the project’s logo identity concept is closely tied to its surroundings. We created a building illustration to represent the project and named it “The Floating Pier,” symbolizing its connection to water, earth, and sky. This corresponds to the three functional areas: the front square, the commercial facilities, and the observation tower. The signage system design is subtle and seamlessly integrated with the interior space, enhancing the overall aesthetic and functionality.
The Floating Pier
Residence
LOCATION
PROJECT SIZE
SCOPE
YEAR
Nanchang, China
Construction Area 230,263m2
Branding Graphic & Signage Design
2020
DESCRIPTION